William J. Clinton - State of the Union Address 1996 free essay sample

King Tuts Tomb Essays - Egyptian Mythology, Tutankhamun

King Tut's Tomb Essays - Egyptian Mythology, Tutankhamun King Tut's Tomb What does the tomb of tutankhamen and its contents show about the Egyptian concern for the afterlife? Tutakhamen's tomb, and the artifacts inside are an indication of the concern the Ancient Egyptians held for the after-life of their king. In 26th Nov. 1922, the English archaeologist Howard Carter opened the virtually intact tomb of a largely unknown pharaoh: Tutankhamen. This was the first, and to date the finest royal tomb found virtually intact in the history of Egyptology. It took almost a decade of meticulous and painstaking work to empty the tomb of Tutankhamen. Around 3500 individual items were recovered. When the Burial Chamber of Tutankhamen was officially opened, on 17 February 1923, the Antechamber had been emptied. It had taken near fifty days to empty the Antechamber; the time required to dismantle and restore the contents of the Burial Chamber including the gilded wooden and the sarcophagus was to be greater, and the work was not completed until November 1930, eight years after the original discovery. One must examine both the tomb itself, and its contents, to see the c onnection between the tombs and burial rituals and the doctrine of eternal life. The royal tombs were not merely homes in the hereafter for the kings, as are the private tombs of commoners and nobility. Instead the tombs are cosmological vehicles of rebirth and deification as much as houses of eternity. As the king is supposed to become Osiris in a far more intimate way than commoners, he is equipped with his very own Underworld. And as the king is supposed to become R in a way entirely unavailable to commoners, he is equipped with his very own passage of the sun, whether this is thought of as the way through the underworld or through the heavens. Tutankhamon's tomb, hurriedly prepared for the premature death of the king at the age of only about 18, is, as Romer says, a hole in the ground, compared to a proper royal tomb. The theme of fours is conspicuous in Egyptian religious practice. Tutankhamon's tomb contains four chambers. The burial chamber, with a ritual if not an actual orientation towards the West, is the chamber of departure towards the funeral destinies. The internment of the body certainly is the beginning of the sojourn of the dead, and the Egyptians saw the dead as departing into the West. The room called the Treasury is then interpreted to have a ritual orientation towards the North as the chamber of reconstitution of the body. Since the most conspicuous object in the Treasury was a great gilt sledge holding the shrine containing the canopic chest, which holds the king's viscera, this could well suggest the problem of reassembling the king's living body. That task, indeed, has a very important place in Egyptian mythology. After the goddess Isis had retrieved her husband Osiris's murdered body from Byblos, their common brother, Seth, the original murderer, stole the body, cut it into pieces, and tossed them in the Nile. Isis then had to retrieve the parts of the body before Osiris could be restored to life. Her search through the Delta, which is in the North of Egypt, seems to parallel the sacred pilgrimage to cities of the Delta that Desroches-Noblecourt relates as one of ritual acts of the funeral, as many of the other objects in the Treasury seem to be accessories for that pilgrimage. For the sovereign to be reborn it was necessary that a symbolic pilgrimage be made to the holy cities of the delta. The principal halts of the journey corresponded almost exactly to the four cardinal points of the delta where these cities were situated. Sais, to the west, represented the necropolis where the body was buried; Buto to the north, with its famous canal, was an essential stage of the transformations within the aquatic world of the primordial abyss, evoking the water surrounding the unborn child; and Mendes to the east whose name could be written with the two pillars of Osiris, the djed pillars, evoking the concept of air. There, said the old texts, the gods Shu and Tefenet were reunited, or again, according to the 17th chapter of The Book of the Dead, that

INTERNATIONAL COMMERCIAL ARBITRATION Essay Example | Topics and Well Written Essays - 2500 words

INTERNATIONAL COMMERCIAL ARBITRATION - Essay Example Nonetheless, due to the clash of trading principles, it is often difficult to come up with an equitable decision which is favoured by the parties. In view of that, business-minded individuals (merchants) have led the call for an international tribunal who will decide on conflicting claims pertaining to international commercial dealings. Thus, the phrase â€Å"international commercial arbitration† has been formulated and put into issue. International commercial tribunals have been created—settling disputes by integrating the different principles in trade and commerce—mostly applying the â€Å"lex mercatoria† (law of merchants). In this sense, it can be stated that â€Å"the lex mercatoria is indeed a live subject: more so today than at almost any time over the last generation† (Fortier, 2001). â€Å"Disputes are inevitable occurrences† in international relations especially in commercial transactions—failure or refusal to pay in accordance with the stipulations provided in a contract is one of the main causes of conflict (Lew, et al., 2003). To settle the differences of the contracting parties, alternative dispute resolution mechanisms are made available. Arbitration is actually one of the non-judicial methods of settling commercial disputes which has been exhaustively applied by some states and entities. In fact, some of the countries in the world have included arbitration as part of their law on civil procedure like Germany and France. Arbitration is a procedure by which conflicting claims of two or more individuals or entities with regard to their shared rights and obligations is heard and resolved by an arbitrator—the agreement reached by the parties has a binding effect (Halsburys Laws of England, as cited in Lew, et al., 2003, p. 3). As such , it has four fundamental features which include the following: an alternative to judicial proceeding, a private way of resolving disputes, parties can select and control the process, and final resolution of

How television violence affect children Essay Example | Topics and Well Written Essays - 1500 words

How television violence affect children - Essay Example This paper then will aim to investigate the issue of television violence with respect to promotional campaigns, seeking for a clearer understanding of the ways by which advertisements for violent amusement products function to attract the young viewer’s attention (ibid). Disputes about the media’s influence on children are frequently grounded on assumptions of developmental psychology, which claims that children lack the cognitive capability to discriminate commercial meanings from other media content, and hence are views as particularly vulnerable. Numerous researches have surveyed the effects of mediated violence, frequently assuming that a relationship, either correlative or contributory, is present between a child’s exposure to provoked violence and his or her eventual expressions of real physical violence. Such investigations usually argue that children exposed to television violence will sooner or later come to accept manifestations of violence in actual world backgrounds, be they real physical attacks or violent ideas and sentiments (Evra 1990). This has guided a number of researchers to conclude that the relationship between mediated and real violence in children is in reality causal. As such as theories of developmental psychology argue that children acquire awareness of societal expectations through observing and imitating the actions and behaviors of others, it has been claimed that even short term exposure to provoked violence augments to the threat that young viewers’ future behaviors will be typified by intensified physical or emotional hostility or aggression. Yet, to date, majority of the studies have put emphasis on violence enclosed in the entertainment channels themselves, discarding promotional campaigns for, and deep-seated within such programs. Only currently have the advertising messages for and within amusement products been provided any thorough analysis

Childhood Education Essay Example | Topics and Well Written Essays - 3000 words

Childhood Education - Essay Example In a junior primary setting, which is the topic of my interest and study, I would like to put forth the key elements that constitute a high quality and effective program. Before I list these key elements, I would like to take the reader through the role and importance of early education and the various theories propounded by experts that have led to the formulation of the key elements. Studies by researchers on human brain development have indicated that the highest number of neurons is formed from birth to six years of age (R.W. Williams and K. Herrup, Ann. Review Neuroscience, 11:423-453, 1988). This is the period when a child requires the maximum amount of nutrition, care and attention, which if not provided hampers the development of a child. Early childhood education and early childhood educators, including parents, thus play a pivotal role here by providing scope for emotional, social, cognitive, sensory, communication and physical development in a child. The approach for any early education system should be such that it helps a child not just to learn his subject but also to improve motor skills, develop emotionally and socially. Much research has been done by varied experts on ECE and many theories to improve education and enhance the experience of learning have been proposed. These include the maturationist theory that believes development to be a biological process, which occurs naturally over time (proposed by Arnold Gessell; popularized by Maria Montessori and Jacques Rousseau). This theory believes that children get ready for primary school in their own time and parents and caregivers only need to patiently wait till they can recite the alphabets and numbers. If such a stage does not come at the right age, children can be sent to transitional kindergartens. The Montessori Method developed in early 1900 is an offshoot of this. Developed by Dr. Maria Montessori, it believes that till the age of six, the focus should be on individual paced learning. Small children should first be encouraged towards practical skills like buttoning and towards good manners. Life skills not just improve hand eye coordination and increase attention span in children; they also give children independence to do certain tasks on their own. The Environmentalist theory (John Watson and Skinner), on the other hand, proposes that a child's environment shapes the way he learns and behaves. Readiness for kindergarten thus occurs when a child responds well to that environment and behaves well with other children. The learning theory is another very popular theory today, whereby it is believed that children learn well when they interact with their environment and the people around them. Today the learning theory is quite popular, and many ECE experts propagate its advantages along with a mix of a little of other theories. The key ingredients constituting a high quality effective education programme Given the amount of research and number of theories, it is still imperative that an early childhood educator puts into practice what is best for a particular group of children. Early education is not about mastering academic skills. It is about developing holistically, as a social being. It is about being physically able to do certain things, about being emotionally

Market and company overview of pret a manger

Market and company overview of pret a manger Prà ªt a Manger established in 1986 by two college friends Sinclair Beecham and Julian Metcalfe (who also is the founder of Itsu sushi bar/restaurant). It is a UK based sandwich retailer, which now is an international business (Prà ªt). They named the company Prà ªt a Manger, which in French means ready to eat (see Appendix 1.0) Rix (2004) states, a product is a set of tangible attributes in an identifiable form and he adds, each product is identified by a commonly understood descriptive (p. 199). Prà ªt produces sandwiches, filled baguettes, soup, salad and coffee. It also prepares desserts, muffins (the American variety), cakes, and croissants. Some locations also serve sushi and noodles. Prà ªt has a range of vegetarian options including roasted vegetable sandwiches and hummus wraps. In marketing though, customers seek to purchase its quality and benefits (Rix, 2004). Prà ªt essentially provides fresh fast food made with natural ingredients. They are passionate about freshness all food is made fresh in the shop on the day of purchase. Sandwiches are packaged in paperboard rather than sealed plastic, to emphasise that they are fresh and cannot be kept overnight. Some packaging contains recipes for some of their products; these are for people who want to make sandwiches like Prà ªts for themselves. Mor eover, Prà ªt also provides a delivery service for orders over  £30 minimum. Service can be identified as activities that meet customers needs or wants solely on intangible benefits (Rix, 2004). Their services are excellent; the staff are friendly, always greet with civility, approachable and enthusiastic, which makes their customers feel welcome (ref). Rix (2004) states Marketers are increasingly being faced with a choice between profitably satisfying the wants of their customers and complying with the wishes of various other groups in the community (p. 5). Prà ªt is aimed at the middle to upper class including white-collar workers and businessmen and women who use it regularly to have a coffee before work, especially the City type customers (ref). Therefore, Prà ªt stores are normally found near the train or tube stations, affluent places such as Canary Wharf, and cities such as Central London. These are places where will be more consumers that they are targeting at. Prets competitors include Starbucks, Costa, Nero and Eat. Relatively speaking, Starbucks is the biggest competitor since it is the largest coffeehouse business in the world. Companies that anticipate changes in consumer behaviour and respond with new gods and services are likely to achieve long-term health and profitability. But companies that change consumer behaviour have the opportunity to make major breakthroughs in new markets and industries (Hoffman et al. 2005) Already there are about 240 Prà ªt shops, which are mainly based in the UK. Statistically, their yearly turnover is approximately  £270 million a year (see Appendix 1.1) Task 1 P 1.1 Situation Analysis A thorough analysis of the situation in which the firm finds itself serves as the basis for identifying opportunities to satisfy unfulfilled customer needs (City of London Academy, Edition 1). Need to be changed One of procedures of the marketing planning is the marketing audit, which plays a huge part that constantly is being conducted throughout the whole process. It is to study internal factors, while also anticipates stakeholders and external factors. The Chartered Institute of Marketing says: Carrying out the marketing audit provides the opportunity to review and appraise your whole marketing activity, enabling you to assess past and present performance as well as to provide the basis for evaluating possible future courses of action. (year) Marketing audit breaks down into two categories: The microenvironment is the forces close to the company that affect its ability to serve its customers (Kotler et al. 1998, pp. 885-886). This is focusing on the internal business experiences, where an organization has a complete control, giving this opportunity to improve the business. The macro-environment is the larger societal forces that affect the whole microenvironment (Kotler et al. 1998, pp. 885-886). This is the external factors, where a business barely or has absolute no control on, that changes may adversely affect the organisation. (ref) SWOT analysis is a method, which came from the research conducted at Stanford Research Institute. It draws all the evidence from several analytical techniques used, provides basic useful information of developing the business, marketing objectives or aims and new products into the market. Prà ªt undertakes a SWOT analysis, which its abbreviation is Strengths, the strong features and positions of the company, Weaknesses, where the company needs to improve in order to maintain the best image of the business as possible internal issues, Opportunities, where the company can grab chances to better themselves and to expand their reputation, and Threats, where the company relish challenges that may affect the business external issues (Rix, 2004). Example of SWOT analysis is shown below: Table 1: (1.1 Explanation of SWOT analysis) Strengths Non-stop producing new products. Often do offers. Prices are cheap and affordable. Always create new advertisements. Services are fast and easy. Weaknesses Products are not healthy. Advertise unhealthy products i.e. burgers Contributes to obesity. Loaded with sugar. Opportunities Exploitation of interest in healthier eating. Sponsoring could help the business their sales. Home deliveries service Threats International exchange rate Increasing labours wages Competitors pricing Competitors invent similar products, might be better. Source: The researcher PEST is an analysis of external factors, generally considered to be outside the control of a business. The PEST analysis is to identify both presents and futures opportunities and threats. PEST stands for Political; Economic; Social and Technology (ref). Clear explanation of each of these are shown in the following: Table 2: (1.1 Explanation of PEST) Political These are factors that are controlled by the government policies. Economic These factors are related to political and are concerned about interest rates, exchange rate, economic growth and income levels. Social Concerning the factors of age, size of families, healthy lifestyle and religions. Technology Factors concern such as computers, machineries, motor vehicles etc. Source: The researcher P 1.2 A mission or vision statement is a statement that provides a signpost of where your business aims to be in the future (Chartered Institute of Marketing, ). Choose better one A mission statement has to be concise and explicitly explain that provides a clear view of Prà ªts intention to customers and stakeholders, what is their business and who their customers are. It also provides motivation within the organization, helps them to focus on accomplishing their objectives (ref). This helps marketer to make informed decisions of suitable strategies and programs. Here are the two mission statements of Prà ªt: Turnover currently  £270 million: to increase 9% within 2 years time. To expand wider and open new stores this year: 3 new stores to be opened in Birmingham, (BBC News, 2010). According to media sources, Prà ªts turnover is constantly increased in the recent years. Although economic crisis has just ended, nonetheless the business somehow managed to make profits. This shows that the businesss financial situation is stable and secure. Table 3: (1.2 Marketing Mix for Prà ªt a Manager) Product Hoi sin Duck Wrap is a Cantonese style of wrap Prà ªt does. Inside the wrap has shredded roast duck, hoisin sauce, red onions, cucumber, leaf spinach and a touch of mayo in a tortilla wrap. The wrap contains nuts, sesame free, dairy free, GM free and high protein, which keeps customers full longer. Every single Pret store has its own kitchen, they make the product every single purchase day, to make sure it is fresh and healthy. Those left unsold at the end of the day, they will not be re-sold, but will be collected by the charities, and then given to those are homeless. Price This product quite pricey due to the qualities it contains, which cost  £2.95 each. This can be cost plus pricing, average cost of the product and service plus a profit margin; it has a high mark-up. Place The channels of distribution of this product will be service providers to consumers, as well as direct marketing through the website so the consumers can shop at home, but minimum of  £30. This product sells in a clean and pleasant environment, affluent places like the city, where the market targets will perform the desire behaviour. Usually during lunchtime, when this product can be purchased the most. Promotion Prà ªt promotes the product through word of mouth by informal communication about the product by ordinary individuals, satisfied customers or people specifically engaged to create word of mouth momentum. Sales staff often plays an important role in word of mouth. This promotion also includes leaflets, shop windows, and its own website, targeting at older group, middle and upper class groups. Source: wesite SWOT analysis is used to get something in the right position in the market and help in companys strategic planning. It must be done before Prà ªts product (Hoi Sin Duck Wrap) is launched and at regular intervals after that, also needs to spend resources to maximize profit and minimise potential threat (ref). The following table shows the SWOT analysis of Prà ªt that may influence their sales of the new product. Table 4: (1.2 SWOT Analysis for Prà ªt a Manager) Strengths Prà ªt is well known for handmade sandwiches, which are made with natural ingredients, and immaculate service, which the quality of products and customers are the companys priorities. The business also does delivery service that other sandwich bars do not provide, as well as online order. Thus, these advantages may aid to gain repeat sales of Hoi Sin Duck Wrap. Weaknesses Prà ªt is considerably to be one of the most expensive sandwich bars in the world. This also means that the business only has certain target audience and stores can be found in affluent areas only. Prà ªt stores are generally small that unable to provide sufficient seats for customers to eat in. Thus, the sales of Hoi Sin Duck Wrap will not be expectedly high. Opportunities Prà ªt does not franchise. The business could take this opportunity to franchise out; not only Prà ªt can gain popularity, the business can also earn some fees from franchising! Prà ªt does not involve a lot of advertisements. Advertising plays a major part in every organization Prà ªt should seriously think about advertisements on television and newspapers etc. Thus, Hoi Sin Duck Wrap is highly unreachable. Threats The risk of competitors entering the market. Competitors such as Starbucks often distribute discount vouchers. Customers are aware of the price and generally; they tend to go for cheaper options. Thus, Hoi Sin Duck Wraps product life cycle is predictably short. Source: website Prà ªt must consider on the external environment influences, which may have impact on its product. It is a strategic planning technique that provides a useful framework for analysing the environmental pressure on Prà ªt and its product (ref). Table 5: (1.2 PEST for Prà ªt a Manager) Political Economic Social Technology Source: The researcher Task 2 P 2.1 Marketing Barriers Barriers are vague obstacles that tend to thwart a marketing plan and unable to pass messages to external stakeholders. A marketer needs to understand and identify each of the barriers that they are confronting, in order to avoid scuppering the plan. Marketers generally realise these barriers when they manage to envisage a business is not growing or a prolonged unstable position (ref). These barriers can be both internal and external, and all must take into account: Not knowing your product Lack of knowledge in a businesss product and what services the business can provide to their customers can be an immense barrier to the business success. There will be no guarantee, security, customer loyalty, and number of complaints will increase, the business is ineffectual and needs improvement immediately. Whilst the business competitors understand their products, this can adversely affect the business turnover and repeat sales will not occur. Not knowing your competition If a researcher does not know where a business stands and positions of the business competitors, it is highly unlikely that the business can topple its competitors. Competitors study and observe their own competitors. This will give competitors the ideas how to better their performance. Gradually, competitors successfully satisfy customers and therefore eventually, the business will be ceased. Not understanding the market A product is ready to enter the market. However, if a researcher does not know what a business segmentations are can cause problems to the sales campaign. If the researcher does not know where these segments are, which segment should be regarded and disregarded, the marketing plan will not be effective. It is also concerned with costs. For example, the researcher does not study the environment for the business products, high premises cost, electricity and gas, the business will have no the potential to reach the top. Capital requirements The amount of financial resources that every new business enters a market is immense. Businesses such as manufacturing industries and building constructions are required extortionate machineries in order to run its business. Investments can also occur to existing businesses. For instance, investing in new product: finance availability for research and development, production, marketing etc. The investment risk is great, therefore creates barrier. However, there is a prospect of overthrowing the business competitors. Government policy This is concerned with macro-environment. Government policies sometimes are forced to halt competition. For example, laws and regulations such as product testing regulations, global warming and limits on access to raw materials can inhibit the growth of competitions due to licensing requirements. P 2.2 Solutions for marketing barriers Knowing your product It is vital to understand wholly and study what products and services that Prà ªt are providing, how they are functioned and any most recent information that a marketer should know. This will guide the marketer to the right direction and helps to plan a marketing strategy. Having knowledge of the companys products can laden relationships with customers, suppliers and other stakeholders. For instance, customers expectations will be made, therefore sales enhance. Suppliers will be delighted to supply, as Prà ªt seems stable and able to meet payments on time. Knowing your competition It is important to know and learn about competitors. Competitors can be one of keys to a Prà ªts achievement, as researchers can study and observe the business competitors to acknowledge its weaknesses, opportunities and threats. This consists of competitive pricing, niche market availability, promotion, advertisements and other relevant useful information that can be learned. Understanding your market Researchers must know what are the target groups and who prà ªt is selling its products to. To conduct a market research can help researchers to understand the specific target audience and customers expectations in terms of price and quality. Methods of market research can be primary and/or secondary, quantitative and/or qualitative. Internet is a very effective tool that can help Prà ªt to overcome its barriers. Information and data that are needed can mostly be found online. Also, if researchers are struggling, good guidelines can also be found on the Internet. Until researchers are fulfilled with the results, decisions are then made and subsequently, implement a marketing plan. Task 3 P 3.1 In competitive world, companies need to produce new products to satisfy customer needs. A company cannot expect to continue growth or to maximise profit by relying exclusively on its existing products. The company must retain to control its market by continuous product innovation that involves complete new product development, product improvement, which is to discover different ways in improving existing products effectively, and imitative products, which means a copied product that is already exist in the market by other companies. It is essential to know how to manage a new product, which goes through its life cycle (Kotler et al., year) Every product has its life cycle, showing how long a product will last for. Product life cycle is the phases a product goes through from its introduction to its final decline (ref). The product life cycle has five main phases: Table 6: (3.1 Product Life Cycle) Induction This is the starting point, where a product has just begun its sales life. There is usually no profit making due to higher cost of marketing and development. Growth This is the period when a products sales has just set to rise, and the cost begins to fall due to economies of scale the more consumers purchase the product, the quicker the product will run out, therefore the more quantities of the product will be supplied by the suppliers. Maturity A sale is expanding at a slower rate and profits are soaring. More and more consumers purchase the product. The pricing may be lower due to greater competition. Saturation A market is begun to fall due to many other similar products, better products, out of date etc. The product will not be produced as much as it used to. Decline The ending of a product where the sales cannot survive again, therefore the price will be reduced more. The product then is withdrawn. Source: author , date Hoi Sin Duck Wrap is a product, which has been developed and marketed to Prets customers, and is currently market leader. Still as the researcher knowledge, there is no market follower for this product. Kotler et al. (year) believe a product tends to develop, improve and modify through research, as well as to identify, create and deliver the new product that has not emerged in the market yet. Every business must have its segmentation and targeting, its own branding and knowing relationship marketing in order to innovate flawlessly and increase demand. Segmentation technique is separated a market into groups, where there will be different segments requires and different market approaches. It is concerned on understanding customers lifestyles, preferences and aspirations. This can help businesses to find out what consumers are expected and their needs in order to develop products and increase overall demand. ACORN and MOSIAC help to identify groups consumers who are willing to purchase, therefore there will be a market for each product. Table 7: (3.1 Segmentation) ACORN A Classification Of Residential Neighborhoods, is a tool used to identify and understand the population and the demand for products and services. Businesses use this information to identify consumers needs and try to target at more consumers. Also identifying consumers age, income, employment, and type of holidays they go for etc. CACI Information Services develops classification of residential areas, market analysis and provides information. MOSIAC This is another classification to identify household types by combination of credit history, share ownership, postcode data etc. This can help businesses what type of characteristics they are aiming at. Source: author, date Segmentation technique also includes geographic, demographic, and psychographic. This can be developed so that it can create an effective marketing plan. Geographic This is a method to identify customer behavior information, such as consumer density, past purchasing behaviors etc, which may differ from other countries. Demographic This uses population factors based on variables such as age, gender family size, income, occupation, education, religion, race and nationality (ACORN). Psychographic A breakdown of consumers according to different characteristics, including the attitudes expectations and activities of consumers, their interests and lifestyles. Source: author, date Task 4 P 4.1 Marketing ethical is related to or concerning morals, justice or duty, based on ideas of right and wrong. Rules or laws that have already been set, everyday we make any decision may consider on those principles (Baker, 2006). There two main approaches in ethical identified by Rix (2004) are rules approach and outcomes approach. Rules approach is otherwise known as deontological. It is when rules must be strictly adhered, despite of the outcome. Rix (2004) states trust is one of the main keys of ethical rules in marketing. For instance, a products appearance is deceptive that lures a customer into purchasing the product, although it does not physically harm the customer is still ethically wrong. Likewise a company intends to maximise profit by conducting unethical approaches, such as making redundancies without a reason, the action is regard as unethical (Rix, 2004). Outcomes approach is otherwise known as teleological. It is occurred when an outcome is seemingly good and bad, dependi ng on the outcome prospective. For instance, Tesco brings a product into the market, but other groceries have had the product in the market already. Tesco set an unreasonable price for the product that is much lower than other competitors, which competitors accuse Tesco of unethical pricing. A contrary point of view from Tesco, that the outcome is beneficial to its stakeholders. If this action stays on, it may produce a greater amount of good than damaging others (Rix, 2004). P 4.2 Marketing mix is a tool that a company has the complete control. There are 4 main elements (4ps) in marketing mix, which are product, price, place and promotion. The fifth P, which is people, sometimes is added to demonstrate the relationship with customers. 2 further Ps are usually added within service industry, which are process and physical evidence (Lancaster and Reynolds, 1999). Conclusion

Public versus Personal Reference in Notes of a Native Son :: James Baldwin

Stand Back Up (unsteadily: Tumbling revision) Throwing scalding hot water in someone’s face on a day to day basis will eventually cause a reaction. James Baldwin decided to throw back physically in his life, and with the manner in which he writes. As I'm sure you do not know, James Baldwin was an African-American writer. He is widely thought of as one of the greatest American writers of the twentieth century. He has composed a fascinating account of living as a black man in America, â€Å"Notes of a Native Son,† which was first published in 1955. This is not nearly as long ago as you may think and the issues he addresses are still prevalent today. Put yourself in a semi-uncomfortable position, uncover the past and realize this country isn't as full of equality as it likes to seem. As a nation far too many of us don't actively think about or bother to remember the social inequalities that this country had and certainly still has. To create a truly captivating experience Baldwin utilizes a sor t of public versus personal reference. James Baldwin is possibly one of the most inspiring and charismatic writers in our history. I absolutely can't understand how so many of you haven't even heard his name. Don't you think you should know something about someone who is widely renowned as being the greatest?! James Baldwin is a man who has lived with racial prejudice all his life. In this essay Baldwin focuses on his father and their relationship as well as personal and historic accounts. Early on his father was a keynote in helping him to notice the ways white people treat blacks. Of course he was eager to prove his father wrong, as youth are apt to do. Baldwin did resist these allegations for a while. It is hard to resist passioned hatred when it is surging all around you. Baldwin notices that his father's death has been marked by a terrible riot where the mob â€Å"began to swell and to spread in every direction, and Harlem exploded.

Appearance in My Military Uniform

Wear and appearance of army uniform is critical in the military today for the shear fact that were are downsizing and the military is looking for every excuse to get rid of someone. Wear and appearance means to me is that you should be in the right uniform at times when instructed or permitted, is should be clean and serviceable and be to military standards.The reason i am writing tho essay y is i simply got lazy towards the exercise in Graf and i decided that packing my gear and others things where more important then my appearance in my military uniform. i decided not to shave and therefore that action i was confronted by another NCO, who then asked me if i had shaven this morningrning, knowing i was in the wrong i decided not to lie that would make the situation words then it really was. From there that NCO let my NCO know the situation and that is why I'm writing this essay today. ith that out the way my choice not to shave was more so and unprofessional decision that i had made when i did not backwards plan which is a good tact to practice because it helps you learn ways to fix and issue before it happens and your left looking stupid. So that morning when i woke i decided to get changed first , then proceeded to latrine to relieve myself, then proceeded to brush my teeth, i glanced at my face and simply thought in my head † Aw no is hanna say shit there to busy thinking about getting home†. hen i walked out of the latrine without a second thought to it. Its always the times when i think aww its cool I'm fine thats when the worst happens or something goes wrong. wear and tear and appearance of army uniform simply consist of you must be shaven at all time s when on duty or conducting a military function you are solider 24-7 you are supposed to have a serviceable uniform at all time when being worn you are to have a hair cut in according to regulation . hough some people do not follow this regulation it does not make it right for me not to. i join ed the military for a reason there are rules and regulations in the military if i want to be apart of this military i have to obey these reals and regulations so b me not following these rules this show that Im not committed to the military life so if I'm not committed why am i hear. I'm hear because i want a better life for me and m family and the military was the best way to start. so if i can't oxide by the rules and customs why should i stay. o therefore i should start living up to the military way and binding by there rules and customs. wear and appearance means to me is that you should look professional at all times. Army Regulation 670-1 covers the wear and appearance of military uniforms. Wearing the military uniform is a privilege that not everyone has earned, and it is our responsibility as soldiers to uphold this standard. In this essay I plan to cover different aspects of the regulation and why it is important to meet and maintain the standards which are set forth in the regulation.The purpose of Army Regulation 670-1 as stated in chapter 1 paragraph 1-1 is as follows. â€Å"This regulation prescribes the authorization for wear, composition, and classification of uniforms, and the occasions for wearing all personal, clothing bag issue, optional, and commonly worn organizational Army uniforms. It also prescribes the awards, insignia, and accouterments authorized for wear on the uniform, and how these items are worn. General information is also provided on the authorized material, design, and uniform quality control system.The book answer to the purpose of the regulation only goes so far. If you look further into the regulation it states that the United States Army is a uniformed service that is judged, in part, by the way a soldier wears their uniform. This being said, if a soldier wears their uniform in a manner which is not clean and neat in appearance, and portrays the army poorly, the members of the United States Army would be viewed in a poor and undisciplined manner.Whereas if the members of the United States Army hold themselves to a higher standard, and maintain a neat and clean appearance, the members of the uniformed service will be viewed by the outside world as an organization which personifies what discipline is supposed to be. While we are on the subject of discipline, I think it would be good to explore it and it’s relation to the importance of Army Regulation 670-1. Discipline is one of the cornerstones of the United States Army. Discipline can set you above and beyond everyone else, and it can help you excel in everything you do.As stated in AR 670-1 Wear and Appearance of Army Uniforms and Insignia. The Army is a uniformed service where discipline is judged, in part, by the manner in which a soldier wears a prescribed uniform, as well as by the individual’s personal appearance. Therefore, a neat and well-groomed appearance by all soldiers is fundamental to the Army and contributes to building t he pride and esprit essential to an effective military force. A vital ingredient of the Army’s strength and military effectiveness is the pride and self-discipline that American soldiers bring to their Service through a conservative military image.It is the responsibility of commanders to ensure that military personnel under their command present a neat and soldierly appearance. Therefore, in the absence of specific procedures or guidelines, commanders must determine a soldier’s compliance with standards in this regulation. Soldiers must take pride in their appearance at all times, in or out of uniform, on and off duty. Pride in appearance includes soldiers’ physical fitness and adherence to acceptable weight standards, in accordance with AR 600–9. †    By this, we can see the basic fundamentals and reasons behind the uniform policies that are currently in place.Therefore appearanc is everything in the military, perception is too if i look fucked up then people around me will assume that my NCO is fucked up then they will assume that my be your Chain Of Command is fucked up and shit does roll down hill. Look at it this way you come to work smelling like booze you've been up all night parting and and u just didn't care to iron you uniform or shave, nothing in the fact of the matter, you come into to work just looking trashed people will think that you just don't care about how you look of what people would think of you.

Economic Transformation in India Essay Example

Economic Transformation in India Essay Example Economic Transformation in India Essay Economic Transformation in India Essay Economic Transformation in India Name: Institution: Economic Transformation in India The economy is the most significant factor of the era. The chapter has highlighted different economic achievements of the country. The different regimes have instilled different measures to liberate the country’s economy. Nehru grew the home industries and encouraged consumption of domestic goods by imposing high import taxes, which discouraged foreign goods. The development of a five-year plan helped in growing different sectors of the economy such as agriculture and manufacturing. Rajiv Gandhi did away with the bureaucratic controls, which were a burden to many people, and this helped in growing the economy because it enabled the creation of industries and other sectors in rural areas. The country has sometimes failed in its economic efforts, and it has sought the assistance of foreign governments. The launch of the Indian stock exchange led to more growth in the economy because it contributed to an increase in the number of investors. The second factor I would rate as the most notable is society. The society has changed because of the changes experienced in the economy. People who once lived in poverty and could not afford to pave their way through life have a new lease of life. The economy has a major impact on people and the society because of its ability to transform. When there are greater opportunities in the economy, the people realize more job and employment opportunities. They are able to change their lives by starting jobs and hiring people, and by introducing new concepts within the society. A positive economic shift enables people to have new experiences and change their societies based on what they have learnt. It introduces people to new things and new methods of doing things, and this affects the society in a positive manner. These factors would have affected people’s daily lives in different ways. Those who were poor and had nothing to eat, to wear or a place to stay would have had a chance to get these things and change their lives. The economic growth experienced in the country has changed people’s lives. People have new opportunities, and they are able to access services that were once thought to be a privilege for the few. People’s future is no longer determined by the castes they belong to, which tended to dictate people’s lives in the past. A person belonging to the lower caste had few opportunities to have a better life. However, with increased exposure and hard work, people are now able to make economic changes in their lives. They are able to change their lives and the lives of other people belonging in the lower castes. If I were to write a historical novel, the character that would represent this era best would be a poor man belonging to the untouchables or to the lowest castes. This person would have limited opportunities to make any meaningful difference in his life. He would come from a family where he has both parents, yet they are many children within the family. By using such a character, it would be possible to see the rapid transformation of this character. The economic growth in the country and the economic transformations, which led to the opening up of closed areas, would give such a person the chance to work hard and to struggle through life, with the hope and possibility of becoming successful. Without the possibilities realized by economic transformation, it would not be possible for that person to have any hope for the future, regardless of how hard the person worked. References Giridharadas, A. (2010, Dec 30). The caste buster. The New York Times. Retrieved from nytimes.com/2011/01/02/magazine/02Striver-t.html?scp=2sq=anand%20giridharadasst=cse_r=0 Kapur, A. (2011, Jan 5). The success of ordinary Indians. The New York Times. Retrieved from nytimes.com/2011/01/06/world/asia/06iht-letter06.html Stein, B. (2010). A history of India, 2nd ed. Hoboken, NJ: John Wiley Sons.

Plagiarism and Academic Integrity

Plagiarism and Academic Integrity Plagiarism is referred to as literary theft and academic dishonesty, which usually occurs when someone copies the work, ideas and opinions of another author and expresses them as though they are his own without giving credit to the originator. It is very common among higher learning academicians especially when doing write ups for their projects, term papers or thesis.Advertising We will write a custom essay sample on Plagiarism and Academic Integrity specifically for you for only $16.05 $11/page Learn More Plagiarism is a very serious offence and it can attract penalties since copyright takes authors words as his own property and the author has rights to sue in the court of law in case of plagiarism. Plagiarizing not only involves written materials but also piracy in music and other properties. On the other hand academic integrity refer to a situation whereby students in higher learning institution hold highly on the moral values academics and do their work honestly without cheating (Drinan and Gallant, 2010). It encourages acts of independent learning and critical thinking (White, Owens, and Nguyen 2007). To maintain academic integrity, academicians should avoid acts of dishonesty, cheating, plagiarism among others. Institutions of higher learning should encourage academic integrity since it really helps students to develop academically and it makes it easy for them to face all kinds of challenges in their area of study. Academicians give several reasons for plagiarizing some of which include: to help a friend, time pressure, extenuating circumstances, peer pressure, to increase the mark, monetary reward, fear of failure, everybody does it, laziness, lack of research skills, institution admission criteria, poor academic skills, student understanding of plagiarism, external pressure to succeed, careless tutors and invigilators, among others (Devlin and Gray, 2007). Other reasons may be the advanced technology where by information is r eadily available online, financial problems where the student cannot afford resource materials, and low chance of being caught. Let us look at some of these reasons in details. The following essay will show clearly what academic integrity entails, the reason behind plagiarism and how academicians may overcome it to maintain academic integrity.Advertising Looking for essay on education? Let's see if we can help you! Get your first paper with 15% OFF Learn More Peer Pressure Peer pressure is a very common scenario in many learning institutions and many students are not able to curb the challenge effectively (Devlin and Gray, 2007). International students are likely to fall to peer-pressure than local ones since they may be seeking comfort and friendship in a place far away from home where they are not familiar with most places and lifestyle. Peer pressure maybe as a result of several factors. For example, a student may be working very hard to do an assignment h onestly but on realizing that most of her classmates are plagiarizing, he/she may prone to do it too. In other instances, the local students in to adventure and having fun may easily influence international students and since they are new to the environment, they may have fun at the expense of the assignment leading to plagiarizing (Vermaat, 2008, Peer, 2009). Time management International students in higher learning institutions are usually involved in many activities such as jobs, family responsibilities and may be having many units to cover. This is because most of them are usually far away from their families thus they have to cater for their basic needs as they learn. For instance, most of the international students in the institutions of higher learning do their studies part time after their usual economic businesses. Others are obsessed with having fun leaving very little time for their academic activities while some are generally lazy (Devlin and Gray, 2007). Due to their bi g workload, they ought to have a very clear schedule for their activities. The ability of a student to manage his/her time well in college is a key to his/her success. Most of the research papers in higher learning institutions are meant to gauge the student qualification for the area he/she may be covering thus requires ample time. Plagiarism in this case may be accelerated by procrastination whereby the student keeps on pushing the time to work on his paper until he/she is caught up with the deadline (UNSW, 2010). When students are caught up with the deadline, they are prone to panic and are therefore not able to concentrate or do enough research for their paper. They may end up getting involved in plagiarism to save the situation. Most international students find it hard to adopt the new curriculum and may not be keen on giving enough time to their research paper because of the advanced technology. They know that they can still get the information from the internet or other books thus being reluctant.Advertising We will write a custom essay sample on Plagiarism and Academic Integrity specifically for you for only $16.05 $11/page Learn More They may also be going through financial strain as they adapt to the new lifestyle or because their guardians are far away thus looking for means to support themselves as they do their studies. This may lead them to poor time management since the job may be draining most of their time leaving them with very little time for their research paper. Pressure to succeed Whenever a student joins any institution of higher learning, failing is never an option and the mission right from day one is to get the best grades possible. The pressure may even be more for international students since it takes some so much sacrifice and strain to seek better education at international institutions. Pressure to succeed and fear of failure is perceived form all direction. For instance, the parents will always be proud of their child if he/she succeeds, the college always sets pass mark giving a student pressure to pass, whoever is learning also gets satisfaction and fulfillment after succeeding, the job market first absorbs the successful students, and in essence pressure to succeed comes from all direction (Sutherland-Smith, 2008) The education system is so materialistic in a manner that there is always a reward for the successful student and therefore the student will take every action that will help him/her succeed. In this case, whenever a student is given any form of assignment, chances of plagiarism are so high since he/she to present the best work possible. Through plagiarism, a student is assured of a better grade without putting so much effort or thinking too hard. Some students may be promised monetary gains in case of success while others may be lazy and want to get away with a good grade without sacrificing a lot. Other students may be taking courses they have a negative attitude tow ards, of which they have to pass thus making them prone to plagiarism (Devlin and Gray, 2007). This mostly happens to international students when they realize hat most of their areas of study are different from what they were used to at home. This is probably because they do not understand the concept behind their area of study or else, there are just interested in passing to leave the area and do something of their interest. This comes about when students make uninformed decisions when choosing their area of study or guardians force them in to a certain profession. How to overcome plagiarism Institutions of higher learning can only curb the problem of plagiarism by fostering academic integrity, which is composed of the following principles (Drinan and Gallant, 2010): Honesty- The students and tutors should have a driving force to be honest in learning, research and in exams.Advertising Looking for essay on education? Let's see if we can help you! Get your first paper with 15% OFF Learn More Honesty gives a student satisfaction and fulfillment on the grades achieved, enabling him/her to identify and work on his/her weak areas. For international students who may be facing challenges adapting to the new system, it is advisable to develop interest to learn and create more time in order to understand the concept. Trust: Institutions of higher learning and their students should create an atmosphere of trust where by none of them is afraid that the other may be dishonest in one way or the other. This will minimize cases of peer pressure whereby some honest student are forced to copy since everyone in class is doing it. This way, they are able to exchange ideas freely and they can help each other build well on their research and writing talents. Fairness: Tutors should always develop an attitude of fairness to their student’s right from the beginning whether they are local or international. They should be keen to encourage the honest students by rewarding their hard wor k well and putting strict measures to those caught with cases of dishonesty. Many institutions have come up with means of capturing cases of academic dishonesty such as CCTV in exam rooms, software to detect digital plagiarism and this has encouraged student to work on their own thus getting fair rewards. Tutors should also be fair when marking papers in order to raise the morale of their students and should create a conducive environment for the international students to learn (Keuskamp and Sliuzas, 2007) Respect: Academicians should hold the value of education dearly and with a lot of respect. Every credit in this field should be worked for and held with much integrity since it should be an evidence of the efforts the bearer has put towards its achievement. In this case students should manage their time carefully and this will enable them manage the pressure to pass without straining. It is therefore important to hold on to academic integrity and avoid cases of academic dishonesty . Responsibility: Institutions of higher learning are meant to nature a spirit of responsibility not only in college but also in their day-to-day life. This should begin right from college where students should be responsible of their research papers by working hard without depending on other author’s materials. They should be taught the importance of time management and independence Local and international students should know the institutions mission right from the beginning in to work towards it. Apart from the above principles of academic integrity, researchers should ensure that any information retrieved from another persons work is properly cited and references given. This can only be possible if the institution can facilitate on writing skills from the beginning of course work because many students get hardships when doing their write-ups due to lack of proper prior information. Another way of overcoming plagiarism is through extensive discussions about it between the staff and the students in order to bring the issue to the light. This is because plagiarism has been hidden for many days through assumption that it is not a very serious issue. This leads many students to taking the issue lightly since they do not know much about plagiarism. This is what leads to unintentional plagiarism since the student may think it is okay since no one talks about it. The staff should hole sessions with the students on time management and they way to live independently without much influence from the peers. Conclusion Academic integrity go hand in hand with plagiarism since for the former to operate, the latter should be totally avoided. When academic integrity is not upheld, it undermines the core values through which knowledge is obtained thus damaging the reputation of the larger academic community. I would recommend that writing skills to be included in every curriculum as a common unit to give learners ample knowledge on how to learn independently and invol ve critical thinking whenever they are carrying out their assignments. It should be clear that plagiarism is a very serious offence, which should be discouraged in every institution. This is because most tutors and students have had a mentality that plagiarism is just one simple way of accomplishing their course of duty. References Barrier, J. Presti, D. (2000). Digital plagiarisms. Retrieved from ncbi.nlm.nih.gov/pmc/articles/PMC1761843/. Devlin, M. Gray, K. (2007). A qualitative study of the Reasons Australian university students plagiarize. Centre for the Study of Higher Education, The University of Melbourne. Retrieved from deakin.edu.au/dro/eserv/DU:30006690/devlin-intheirownwords.pdf Drinan, P. Gallant, T. (2010), Student Conduct Practice. Virginia: Stylus Publishing. Retrieved from https://books.google.com/books?id=PplF1P6RVm0Cpg=PA258dq=academic+integrityhl=enei=_7rHTM3vB4fwsga4rNDGBgsa=Xoi=book_resultct=resultresnum=3ved=0CC4Q6AEwAg#v=onepageq=academic%20integrityf=true. Keuskamp, D. Sliuzas, R. (2007). Plagiarism prevention or detection? The contribution of text-matching software to education about academic integrity. Journal of Academic Language Learning, Vol. 1, No. 1, pp. 91-A99. Retrieved from http://journal.aall.org.au/index.php/jall/article/viewFile/29/41 Peer pressure and plagiarism. (2009). Peer pressure and plagiarism. Retrieved from http://peerpressureandplagiarism.blogspot.com/. Sutherland-Smith, W. (2008). Plagiarism, the Internet, and Students learning. NY, Routledge. Retrieved from https://books.google.com/books?id=QBAgs5kiNaMCpg=PA175dq=plagiarism-pressure+to+succeedhl=enei=C87HTPjKCIX1sgbSkanYDQsa=Xoi=book_resultct=resultresnum=2ved=0CDAQ6AEwAQ#v=onepageqf=true. The University of New South Wales. (2010). How Does Plagiarism Happen? Retrieved from lc.unsw.edu.au/plagiarism/how_2.html. Vermaat, S. (2008). Discovering Computers 2009: Introductory. Cengage Learning. Retrieved from https://books.google.com/books?id=qqdGbLYpl4wCprintse c=copyright#v=onepageqf=false. Â  White, F., Owens, C. Nguyen, M. (2007). Using a constructive feedback approach to effectively reduce student plagiarism among first-year psychology students. http://sydney.edu.au/science/uniserve_science/pubs/procs/2008/127.pdf.

Youth camp at YMCA Camp Kern Essay Example | Topics and Well Written Essays - 250 words

Youth camp at YMCA Camp Kern - Essay Example This is a yearly event where children who are undergoing treatment and rehabilitation are given a week to have an opportunity to be just kids and be normal just like every one else. All their expenses, including transportation to and from the Warren County camp, are paid by donors. The activities in the camp include fishing, archery, swimming, rafting and canoeing. But above all, the camp provides the rare opportunity for scarred children not to worry about their appearance and burn injuries. It helps the children who have been physically and emotionally scarred to cope by having the opportunity to socialize with other children who has been in a similar situation which mitigates the feeling that they are the only one who had been burned. In this camp, children have the opportunity to talk and ask questions which could have been otherwise difficult in the outside world. They can talk and ask questions: How did you deal with this? What can I do to make this transition better? How can I be more comfortable in my own skin?" This opportunity to socialize addresses the emotional needs of the children who have also been scarred by the injury. It makes them cope better to feel that they are no different than anybody else and that lessens the feeling of isolation.

Project Management in Safety, Security and Emergency Management Assignment

Project Management in Safety, Security and Emergency Management - Assignment Example Although, organizations fall into different industries, there are specific standards that define the operations, management, and control of reference organizations (Nollau, 2009). The National Fire protection Association (NFPA) 1600 is a standard that seeks to influence Business Continuity Plan development in different organizations. This paper defines, summarizes, and derives the impact of the NFPA 1600 standard on its impact on building a business Continuity Planning to restore stopped business operations at a warehouse. The 2013 edition of the NFPA 1600 is a standard on Disaster/Emergency Management and Business Continuity Programs produced by the National Fire protection Association that can have an impact on Business Continuity Plan development (National Fire Protection Association, 2014). The NFPA 1600 standard enjoys the recognition of the National Commission on Terrorist Attacks upon the United States where it assumes the role of a National Preparedness Standard (National Fire Protection Association, 2014). Subject to its effectiveness, the U.S. Department of Homeland Security adopts the NFPA 1600 standard as a voluntary consensus standard for emergency preparedness. The National Fire protection Association produces different editions of the NFPA 1600 standard with an aim of addressing different issues. The 2013 edition addresses Disaster/Emergency Management and Business Continuity Programs (National Fire Protection Association, 2014). As such, the public, governments, private companies, non- profitable associations, and nongovernmental organizations rely on this standard to address local, national, regional, and global issues (Lindstrà ¶m, Samuelsson & Hà ¤gerfors, 2010). As such, the NFPA 1600 standard seeks to inform the audience or users of NFPA, standards, codes, guidelines, and recommended actions that the issuance of Tentative Interim